Having a great feed, and a well - implemented piXel, are the first steps for achieving good results. But there are, also, many other elements to check for improving your performance.
Each e-shop is unique, and there are many ways to maximise traffic for your e-shop.
The basic steps you must take to improve your results are as follows:
1) Providing a detailed XML feed that follows our guidelines
2) Having a fully implemented and working piXel
3) Providing your Delivery & Payment details
In regard to the XML feed, please pay attention to:
- Providing detailed categories in the XML feed
- Having professional photos (without a logo or watermark)
- If possible, provide free shipping
- Adding vouchers by going to "Discount codes" and then "Add discount code"
- Well-set pricing